Frequently Asked Questions

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Product Information

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Orders & Shipping Information

ON! is a nootropic treat. What does that mean?

Nootropics are supplements and botanicals that can improve learning, memory and intelligence. ON! is an exclusive formula of 90 different nutrients, vitamins, minerals and botanicals. Each nutrient is synergistic with some of the others, and all are made to human-grade pharmaceutical standards. It comes in the form of dog treats, so you can use them as training rewards, or add to your daily feeding program.

Regular use of these nutrients along with training has been shown to maintain dog intelligence into very old age. New evidence shows that improved brain power actually influences all of a dog’s organs, extending healthy lifespan.

Can you guarantee that my dog will get smarter?

Can your treats be given to puppies?

What happens if my pet accidentally eats more than the recommended amount?

Where can I learn more about the formulator?

Where do you get your ingredients?

What is the shelf life of your products?

How do you preserve your products?

Where are your treats produced?

Have any of your products ever been recalled?

Your treats are grain-free, what about DCM (dilated cardiomyopathy)?

Returns Policy

You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.).

You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).

If you need to return an item, please Contact Us with your order number and details about the product you would like to return. We will respond quickly with instructions for how to return items from your order.


We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations.

When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.

Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound.